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Visual Advertising Design for Pall Mall Costa Rica

Visual Advertising Design for Pall Mall

Portfolio

Client: British American Tobacco Costa Rica (BATCCA)

 

I was responsible for creating and delivering impactful graphic designs for visual advertising campaigns for Pall Mall, one of the flagship brands of British American Tobacco Costa Rica (BATCCA). This project required a deep understanding of brand identity, target audience preferences, and regulatory considerations within the tobacco industry.

 

Key responsibilities and achievements:

 

  • Developed visually compelling advertising materials, including point-of-sale displays, posters, and promotional designs, aligned with Pall Mall’s brand guidelines.
  • Ensured all designs adhered to industry regulations while maintaining creative integrity and appeal.
  • Collaborated closely with the client’s marketing team to align visual concepts with campaign objectives and target audience insights.
  • Delivered high-quality, on-brand designs within tight deadlines, contributing to the successful execution of marketing campaigns.
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This project showcased my ability to create strategic, high-impact visual communication that aligns with brand identity and campaign goals while navigating industry-specific challenges.