Logo Design for Yogurt Doña Vilma

Client: Doña Vilma - 100% Natural Yogurt

I developed the logo for Yogurt Doña Vilma, a brand specializing in 100% natural yogurts. The design captures the essence of freshness, natural ingredients, and vibrant flavors to appeal to a broad consumer base.

Key Features of the Logo Design:

• Typography:
  • Utilized playful yet elegant script typography to evoke a sense of tradition and homemade quality, aligning with the product's natural origins.
  • Added a bold outline for better readability and visual impact on packaging.
• Color Palette:
  • Employed a vibrant color scheme that reflects the freshness and fruitiness of the product.
  • Incorporated a blue base for trust and cleanliness, paired with fruit-specific colors to differentiate flavors.
• Graphic Elements:
  • Featured a splash effect behind the text to convey creaminess and energy, emphasizing the product's fresh and fun appeal.
  • Included illustrations of fruits, such as strawberries and pineapples, to represent specific yogurt flavors, creating a visual connection for customers.
• Versatility:
  • Designed with scalability in mind to ensure the logo works effectively across various mediums, including product labels, promotional materials, and digital platforms.