I designed the official logo for Air Clean O3, a brand specializing in air purification systems utilizing ozone technology. The logo needed to convey the product's environmental benefits and innovative nature while maintaining a clean and professional aesthetic.
Key Features of the Logo Design:
Typography:
Used a modern, clean serif font to communicate reliability and innovation.
Highlighted the "O3" element to emphasize the ozone-based technology of the product.
Color Palette:
Incorporated vibrant green to symbolize environmental sustainability and fresh air.
Used light blue to represent cleanliness, purity, and the sky, reinforcing the product's core purpose.
Design Elements:
Included an underscore beneath the brand name for a sleek and cohesive look, adding balance to the overall design.
Versatility:
Created adaptable versions for both light and dark backgrounds to ensure consistency across all branding materials.