Logo Design for Agro Frutal

Client: Agro Frutal - Fruit Distribution Company

The logo for Agro Frutal was created to embody the brand's commitment to delivering high-quality and fresh fruit products. The design emphasizes simplicity, clarity, and freshness to resonate with both B2B and B2C markets.

Key Features of the Logo Design:

• Typography:
  • Designed with a hand-drawn, script-style font to reflect the natural and organic nature of the products.
  • The bold and smooth lettering conveys reliability and approachability, aligning with the company's values.
• Color Palette:
  • A vibrant red circle forms the primary element, symbolizing freshness, ripeness, and the natural vitality of fruit.
  • The white lettering ensures excellent contrast, making the logo visually striking and versatile across various backgrounds.
• Graphic Elements:
  • Integrated a subtle leaf detail into the typography to reinforce the company’s connection to nature and agriculture.
  • The brushstroke texture in the circle adds a handcrafted, dynamic feel, enhancing its organic appeal.
• Versatility:
  • Developed in multiple formats, including a monochromatic version, to maintain consistency across all branding materials, such as packaging, signage, and digital media.